BAD GIRLS GO TO HEAVEN
A brand with an evocative name
that encapsulates a message of strong identity and empowerment,
which engraved in the lipstick itself
becomes a true statement and social mission.
HEAVEN represents the reassuring and empowering zone of non-judgement,
where each person gets in touch with their truest self,
made of desires, projects, ambitions, dreams and goals,
discovering their own strength and uniqueness
and their own freedom.